HR-25-02: Bland Boulevard and Jefferson Avenue - City of Newport News

HR2502 Overview Map

Bland Boulevard to Jefferson Avenue (Route 143); Jefferson Avenue (Route 143) from Bland Boulevard to Denbigh Boulevard

Project Purpose

The study area includes Bland Boulevard from Warwick Boulevard (Route 60) to Jefferson Avenue (Route 143) and Jefferson Avenue (Route 143) from Bland Boulevard to Denbigh Boulevard. With the upcoming I-64/Denbigh Boulevard interchange, the anticipated shift in traffic is expected to put additional demand on Bland Boulevard and Jefferson Avenue (Route 143). Both corridors have segments that are VTrans Priority 1, 2, or 3 locations. This study will focus on improving roadway and pedestrian safety, multimodal accessibility/connectivity (bicycle, pedestrian and transit), and transportation demand management (TDM) needs. It is intended to assess mid-term to long-term challenges/opportunities and will identify project recommendations that can be advanced for federal, state and local funding opportunities.

Survey

The Phase 1 survey regarding current transportation needs on Bland Boulevard and Jefferson Avenue, between Warwick Boulevard (Route 60) and Denbigh Boulevard, was completed in May 2025. The study team will use the input obtained from the public to better focus on solutions and develop alternatives to address the identified needs.

 

Study Partners

  • City of Newport News
  • Hampton Roads Transportation Planning Organization (HRTPO)

Key Points of Contact

District Lead: Jerry Pauley 

Lead Consultant: Karzan Bahaaldin

Schedule

Start date: March 2025

End date: August 2026

Study Documents

Dates Number of Participants (unique individuals)
May 14-30, 2025
722

 

The following needs have been identified for this study. Do you agree with these needs?
Transportation demand management (TDM) 79%
Safety improvement 76%
Pedestrian safety improvement 57%
Pedestrian access 46%
Transit access 45%
Bicycle access 39%

 

Rank the following needs in order of importance to you along the study area.
Reducing traffic congestion 95%
Corridor safety / intersection safety 82%
Speeding / aggressive driving 80%
Proper pavement marking and signage 80%
Pedestrian safety and accessibility 80%
Public transit access and service 74%
Bicycle safety and accessibility 72%

 

Which of the following safety issues concern you?
Speeding / aggressive driving 68%
Sudden stopping / rear-end crashes 62%
Running red lights 58%
Difficulty weaving / merging 53%
Inadequate pavement marking and signage 31%
Side-impact crashes 28%
Insufficient / missing crosswalks and pedestrian signal timing 28%
Lack of sidewalks / missing sidewalks 23%
Inadequate lighting 23%
Inadequate bicycle facilities 18%
Lack of ADA ramps and accessibility 11%
Closely spaced driveways 11%
Inadequate transit / bus stops 10%
Other 5%

 

What mobility issues do you typically experience when using the study area?
Poor signal coordination 56%
Difficulty making left turns 43%
Vehicles blocking entrances 39%
Difficulty accessing businesses 29%
Lack of turn lanes 25%
Difficulty when riding a bicycle 12%
Difficulty when walking 9%
Other 4%

 

What mode(s) of travel do you use when traveling along the study area?
Personal vehicle 99%
Cycling 7%
Walking 7%
Taxi / Uber / Lyft 6%
Truck or commercial vehicle 4%
Carpool / Vanpool 2%
Metro bus, local bus, or commuter bus 1%
Other 1%

 

Last updated: June 16, 2025

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