HR-25-03: Coliseum Drive - City of Hampton

HR2503 Overview Map

From W. Mercury Boulevard (U.S. Route 258) to Hampton Roads Center Parkway/ W. Mercury Boulevard (U.S. Route 258) from Kilgore Avenue to N. Armistead Avenue

Project Purpose

As the City of Hampton's prime shopping district, Coliseum Drive and Mercury Boulevard have long been sources of congestion and pedestrian conflicts. The study area includes Coliseum Drive and Mercury Boulevard between Hampton Roads Center Parkway and Armistead Avenue. This study will focus on improving roadway and pedestrian safety, mitigating congestion, multimodal accessibility/connectivity (bicycle, pedestrian and transit), and transportation demand management (TDM) needs. It is intended to assess mid-term to long-term challenges/opportunities and will identify project recommendations that can be advanced for federal, state and local funding opportunities.

Survey

The Phase 1 survey regarding current transportation needs on Coliseum Drive and Mercury Boulevard, between Hampton Roads Center Parkway and Armistead Avenue, was completed in May 2025. The study team will use the input obtained from the public to better focus on solutions and develop alternatives to address the identified needs.

 

Study Partners

  • City of Hampton Roads
  • Hampton Roads Transportation Planning Organization (HRTPO)

Key Points of Contact

District Lead: Jerry Pauley 

Lead Consultant: Karzan Bahaaldin

Schedule

Start date: March 2025

End date: August 2026

Study Documents

Dates Number of Participants (unique individuals)
May 14-30, 2025
490

 

The following needs have been identified for this study. Do you agree with these needs?
Congestion mitigation 90%
Safety improvement 62%
Pedestrian safety improvement 59%
Transportation demand management (TDM) 50%
Pedestrian access 44%
Transit access 28%
Transit access for Equity Emphasis Areas 23%

 

Rank the following needs in order of importance to you along the study area.
Reducing traffic congestion 94%
Corridor safety / intersection safety 81%
Pedestrian safety and accessibility 82%
Speeding / aggressive driving 81%
Proper pavement marking and signage 79%
Public transit access and service 77%
Bicycle safety and accessibility 75%

 

Which of the following safety issues concern you?
Speeding / aggressive driving 61%
Sudden stopping / rear-end crashes 54%
Difficulty weaving / merging 54%
Running red lights 52%
Insufficient / missing crosswalks and pedestrian signal timing 36%
Lack of sidewalks / missing sidewalks 32%
Inadequate pavement marking and signage 29%
Side-impact crashes 27%
Inadequate lighting 24%
Inadequate bicycle facilities 24%
Closely spaced driveways 22%
Lack of ADA ramps and accessibility 15%
Inadequate transit / bus stops 14%
Other 4%

 

What mobility issues do you typically experience when using the study area?
Poor signal coordination 62%
Vehicles blocking entrances 47%
Difficulty making left turns 46%
Difficulty accessing businesses 29%
Lack of turn lanes 24%
Difficulty when walking 17%
Difficulty when riding a bicycle 16%
Other 5%

 

What mode(s) of travel do you use when traveling along the study area?
Personal vehicle 99%
Walking 12%
Cycling 6%
Taxi / Uber / Lyft 6%
Truck or commercial vehicle 4%
Carpool / Vanpool 1%
Metro bus, local bus, or commuter bus 1%
Other 1%

 

Last updated: June 16, 2025

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